NS brings in Donaldson for research post

The Newspaper Society, which represents the interests of Britain’s regional press, has appointed Keith Donaldson to the newly-created role of head of research and insight.

NS brings in Donaldson for research post
NS brings in Donaldson for research post

Donaldson, currently head of sales research at BBC World, will join the Newspaper Society in the New Year.

His responsibilities will include overseeing research and working with agencies and advertisers to promote the benefits of the regional press as an advertising medium.

Donaldson, who has been with the BBC since 2001, has a long track record in sales, having worked for media buying agency Mediavest and Saatchi & Saatchi in the past.

Marketing director of the Newspaper Society, Robert Ray, said: "I am delighted to have Keith on board and his experience across a range of communication channels will be a huge asset."

A new study into how readers use and rely on the regional press, commissioned by the Newspaper Society, is due to be published next year.

Have your say...

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus
Media Week Jobs
Search for more media jobs

Latest

Watch the first YouTube clip, nine years on

Watch the first YouTube clip, nine years on

This week marks the ninth anniversary of the first clip uploaded on YouTube, a 19-second video of YouTube co-founder Jawed Karim at the San Diego Zoo.

Share
Yahoo hosts exclusive X-Men: Days of Future Past films

Yahoo hosts exclusive X-Men: Days of Future Past films

Yahoo has partnered with film distributor Twentieth Century Fox to create a global content hub on its Yahoo Movies platform for new release 'X-Men: Days of Future Past'.

Share
My Media Week: Stuart Taylor

My Media Week: Stuart Taylor

This week, Stuart Taylor, chief executive, Kinetic UK, is inspired by the new tech coming to market and how wearables and smart cities will impact on OOH.

Share

Get news by email