Media Bitch

Q Awards, Kelvin's other life, and iPod carnage.

Media Bitch
Media Bitch

Media goes up to 11 for Q

Emap took the credit for another successful event with the recent Q Awards, the annual gong-fest for rockers.

More surprisingly, many among the assorted media honchos who attended fitted in among the likes of Yoko Ono and Paul Weller all too well. In a former life, it turns out that one media guest – a UK agency chief – was road manager for Siouxsie and the Banshees, touring with the proto-Goths during their chaotic and notorious early career.

Still, media was done proud as most of its representatives showed their rock 'n' roll credentials by competing to be last man standing at the bar.

In character with a Spinal Tap past, Bitch guesses that if said agency honcho was to give a 10 out of 10 rating for his network, he'd say that it went "up to 11".

Wait till Kelvin takes the chair

Kelvin MacKenzie's new high profile role as a columnist for The Sun and his executive chairmanship of magazine publisher Highbury House aren't the only occupations that are keeping the former Rajar baiter busy these days.

Bitch has discovered that the purveyor of the "reverse ferret" has a non-executive chairmanship of the QM Group, the provider of the systems that tell you which checkout to go to in the supermarket queue.

Let's just hope MacKenzie doesn't move on to the content side. Being barked at to "take those b*****d cornflakes to till number f*****g seven," is unlikely to foster shopper goodwill.

iPod therefore I attend the party

With the idea of media incentives hitting the headlines, you'd think that media folk would be a little wary of taking a gift or two.

Not a bit of it, if The Mail on Sunday's celeb-bash hosted at The Bluebird in Chelsea's King's Road to celebrate new male orientated magazine Live is any indication.

The gathered media throng, including Media Planning Group's Marc Mendoza and Mark Craze, Carat's Julia Bean and MindShare's Paul Thomas and Nick Theakstone, (and, it has to be said, a couple of the Media Week team) had been lured to the event with an invitation that included a pair of iconic white headphones with the promise of more to come.

The dash for the freebie bags, containing, surprise surprise, an iPod Shuffle, was akin to an Olympic 100-metre sprint. An unknowing Jim Marshall could be seen scurrying back into the venue when told there was booty in the bags.

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