Football top brass targeted with FC Business

FC Business, a football magazine aimed at managers and club bosses, is to launch fully as a monthly title after what bosses claimed was “overwhelming” feedback following a pilot edition.

The magazine will have a print run of 44,000 copies per issue – around the same number as there are professional and amateur clubs in the UK – and has won the support of the English Football Association and high-profile advertisers.

Andy Mullen, publisher of FC Business, said: “Our aim was to publish a magazine which would serve as a practical guide to assist the decision makers at football clubs who are often invisible to fans on the terraces.

“It was very satisfying to hear from first-issue readers telling us that our articles on fund raising and stadia development influenced them in how they tackled similar issues at their own football clubs.

"Knowing that we were making a difference by providing a valuable information service convinced us that FC Business had to be a monthly magazine."

The pilot edition of the magazine was produced in October and was initially a bi-monthly project for the title’s owner, Gateshead-based Baltic Publications.

By Kevin May

Have your say...

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus
Media Week Jobs
Search for more media jobs

Latest

Samsung calls global advertising and media review

Samsung calls global advertising and media review

Samsung has put its global advertising and media accounts up for review.

Share
Absolute's Anthony Abbott becomes digital product director at Bauer Media

Absolute's Anthony Abbott becomes digital product director at Bauer Media

Anthony Abbott has been appointed digital product director within the radio division of Bauer Media, a newly created strategic role for the group's recently consolidated radio portfolio.

Share
Blogging: how to make friends and influence people

Blogging: how to make friends and influence people

Apart from reach, credibility, trust and direct sales, what have bloggers ever done for marketers and brands? Quite a lot, argues Amanda McKenna, director of digital consultancy Zone, so why do brands often get it so wrong?

Share

Get news by email