Observer Travel Monthly gets first outing of 2005

The Observer will launch the latest edition of its Travel Monthly supplement next weekend to coincide with the traditional increase in holiday marketing activity during February.

The 68-page magazine will be included free in the 30 January edition of the newspaper and will feature its list of 20 “life-changing” holidays.

A major national advertising campaign, planned and bought by the Guardian Newspapers’ agency PHD, will launch on Thursday 27 January to support the supplement, including activity on television, radio and press.

The supplement slots into the spare slot in the Observer’s schedule not filled by its Food, Sport or Music Monthly magazines.

By Kevin May

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