Music mag Bang goes out with a whimper

Music mag Bang goes out with a whimper

Bang: folding after less than a year

Bang, the music magazine launched to a fanfare of publicity in March, has ceased publishing.

The last issue of the magazine, which is put out by Future Publishing, came out today (Thursday).

Future's publishing director Andy Sutcliffe decided to shut the magazine down after its sales fell from a high of 50,000 in the spring to below 14,000 this autumn.

"As optimistic as I normally am, I just couldn't see any light at the end of the tunnel," he said.

Bang was aimed at 20-something music fans of bands such as The Strokes and The Darkness, a segment Sutcliffe felt was not properly catered for by rival music mags such as Q.

"I believed there was a gap in the market but, unfortunately, not a market in the gap," Sutcliffe said.

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