IPC forecasts good return on investment

Channel 4 claims that it will return to profit by the end of the year, following a ferocious spate of job cuts and the axing of its film production company FilmFour.

Prediction, IPC's monthly spiritual title, is looking forward to a strong 2003 after investing in the relaunch of the magazine and accompanying web site.

The revamp is the result of six-month's work under new editor Tania Ahsan, who joined from Tandoori magazine in July 2002.

IPC is hoping that the redesign, and new editorial components, including a 16-page astrology section and interviews with gurus from throughout the spiritual field, will boost the magazine's circulation.

Prediction, which has grown its circulation to 14,463 in the last two years, is the only ABC'd title in its category.

The launch will be supported by an in-house ad campaign across a number of IPC titles.

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