MindShare Worldwide has announced a management restructure within its Worldwide Client Services division, in a move to invest in the group's multi-national client base.
European managing partner Nick Waters has been promoted to chief executive officer South-east Asia with responsibility for Unilever across Asia Pacific.
Managing partner responsible for Unilever worldwide Nick Kelvin moves to Waters' former role as managing partner for the Ford Motor Company account in Europe.
Other promotions include Phil Cowdell and Duncan Coates, taking overall charge of IBM across Asia Pacific.
Nick Emery, chief strategy and planning officer, said: "This is a great testament to the depth of the MindShare Worldwide talent pool."
"As the Number one global network these changes further reinforce our commitment to delivering the highest level of service, consistency and experience to our clients worldwide."