Ellis Watson joins Mirror Group Newspapers

Ellis Watson, the former News Corporation marketer, is joining Trinity Mirror in the new role of general manager of Mirror Group Newspapers.

The appointment of Watson, who spent ten years at the Mirror Group's bitter rival, follows recent management changes since the arrival of the Trinity Mirror chief executive, Sly Bailey.

Senior managers including Mark Haysom, the managing director of national newspapers, and the marketing director, Alisdair Luxmoore, have left Trinity Mirror since Bailey's arrival.

Watson, 35, is currently the managing director of Celador International.

Before this he held several roles in News Corporation, including that of marketing director at The Sun and News of the World publisher, News Group.

Among other things, Trinity Mirror will hope Watson's new role, which sees him take direct responsibility for advertising, circulation and marketing, will help revive flagging circulations of its key titles Daily Mirror, Sunday Mirror and The People. His responsibility for Mirror Group's marketing and advertising strategy will include managing its relationship with its creative agency, M&C Saatchi. The agency was reappointed by Mirror Group last year following a pitch organised by Luxmoore.

The editors of Mirror Group's titles will continue to report directly to Bailey.

She said: "Ellis has enormous commercial experience in media and, in particular, national newspapers. He will bring a renewed commercial focus and vigour to the operation."

Have your say...

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus
Media Week Jobs
Search for more media jobs

Latest

AOL's Graham Moysey on why we need to invest in people to evolve

AOL's Graham Moysey on why we need to invest in people to evolve

At college I once read a quote from Aristotle that has stayed with me to this day - "The one exclusive sign of thorough knowledge is the power of teaching".

Share
Thriving digital listening opens up new opportunities

Thriving digital listening opens up new opportunities

As this week's Rajar figures highlight digital listening hours are at an all-time high, up 6.4% (yoy), Simon Kilby, head of marketplace at Bauer Media, points to new commercial opportunities.

Share
Trinity Mirror considers appeal of £1.2m phone-hacking charges

Trinity Mirror considers appeal of £1.2m phone-hacking charges

Trinity Mirror is considering an appeal after a High Court judge ordered the publisher to pay "very substantial" damages to celebrities Sadie Frost, Paul Gascoigne and others for phone-hacking.

Share

Get news by email