ABC FIGURES BRIEF: Emap's Max Power achieves best performance

Emap's Max Power achieved the best performance among car magazines with a sales increase of 10.2% on last year to 237, 584, nearly twice as many as its nearest rival. Of the other performance car titles, Fast Car was up 6% and Redline, which didn't have an ABC last year, was up 13% on the previous period. In the classic car sector, the market-leading Class & Sportscar increased sales by 3.4% over last year to 91,145. Meanwhile, Practical Classics and Car Restorer was down 2.7% and Classic Cars was up 2.6%. Sales of motorsport titles plummeted, with market-leading F1 Racing down 20.2% to 78,251, Autosport down 12.3% and Motorsport News down 7.5%. In the general sector, Top Gear fell 4% to 144,104. But BBC Magazines said last December's make-over plus the recent return to the screens of the TV show would be reflected next period.

Have your say...

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus
Media Week Jobs
Search for more media jobs

Latest

The end of digital doom-mongering is nigh... or is it?

The end of digital doom-mongering is nigh... or is it?

Digital prophets calling the doom of the old world are well past their sell-by date, says Mark Barber, planning director at the Radio Advertising Bureau.

Share
Mindshare's huddle: next generation technology and powering dreams

Mindshare's huddle: next generation technology and powering dreams

It's hard not to get caught up in the sheer 'wow' factor of Mindshare's annual huddle day, says Immediate Media's Toby Hicks.

Share
In pictures: Campaign Media Awards 2014

In pictures: Campaign Media Awards 2014

More than 550 leaders from media agencies, media owners and advertisers celebrated creativity in the media business at the Campaign Media Awards, held at the London Hilton on Wednesday 19 October.

Share

Get news by email