Paddy McGuinness joins Bauer Radio for Sunday morning show

Bauer Media has hired Paddy McGuinness, the host of ITV's 'Take Me Out', to present a Sunday show across its radio stations in the North of England and Scotland.

Paddy McGuinness: to present show on Bauer Radio's northern regional stations
Paddy McGuinness: to present show on Bauer Radio's northern regional stations

McGuinness' programme will air on 16 stations in Bauer Media's place network of regional stations in the north of England and Scotland, including Liverpool's Radio City and Manchester's Key 103, from 9am to 12pm every Sunday.

The show will include a mix of music, guests and chat, as well as featuring a search for the funniest child in the UK over the next few months.

McGuinness said: "Being a dad myself I know how funny kids can be – sometimes unintentionally. I'm looking for the best joke, act or funny story those cheeky scamps can come up with."

Bauer Media is currently speaking to brands and agencies about commercial opportunities on the McGuinness show.

The new Sunday morning programme is part of a wider revamp of the presenters across the Bauer Media place network. Other changes include James Barr's 'Friday Night Party' and Boogie and Dingo's Saturday morning airing across the network.

A spokeswoman for Bauer Media declined to comment on how many presenters would be leaving or reducing the number of shows they present at the stations as a result of the changes.

The spokeswoman said: "No permanent presenters have left as a result of these changes. The introduction of new regional development slots opens up significant new opportunities for emerging talent."

Have your say...

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus
Media Week Jobs
Search for more media jobs

Latest

England cricket team's demise holds a warning for adland

England cricket team's demise holds a warning for adland

The complete and shambolic failure of the England Cricket Team in Australia during the World Cup provides a stark warning for advertisers and their agencies, says Andrew Lloyd, managing partner of planning at Vizeum.

Share
Eclipses, moon shots and giant outdoor leaps

Eclipses, moon shots and giant outdoor leaps

The outdoor industry ran an ambitious real-time Oreo campaign during the solar eclipse in March. Richard Simkins, innovation director at Talon, reports back on the cosmic lessons learned.

Share
Which brand won April Fool's Day?

Which brand won April Fool's Day?

Today's 18:05 wants to know which brand prank ticked your fancy.

Share

Get news by email