Most-viewed on Campaign: sport and controversy most popular last week

Last week's most popular stories include Wimbledon and rugby wins, and controversial ads from Irn Bru and Confused.com.

Adidas: sports brand toasts Andy Murray in one of last week's most-viewed
Adidas: sports brand toasts Andy Murray in one of last week's most-viewed

When Andy Murray won the Wimbledon final, becoming the first Brit to win the title in more than 75 years, Robinsons and Adidas toasted his victory with some timely advertising.

And Murray wasn't the only winner, with Land Rover sending hearty, or rather meaty, congratulations to the British and Irish Lions following their victory against Australia over the same weekend..

The same Land Rover ad, showcased in the Campaign Work section, was also among the most-viewed content of the past week.

Controversial ads always draw the crowds and last week, both Irn Bru and Confused.com were among our most-viewed stories.

Irn Bru was cleared  by the Advertising Standards Authority after 170 complaints about its "milf" ad, while Confused.com found itself having to defend one of its ads against charges of "dogging".

The start of the Ashes meant users flocked to our story about the England and Wales Cricket Board's partnership with YouTube to live stream the series.

A win for Mcgarrybowen and UM, two new deputy executive creative directors at Grey and work from Inferno for NSPCC were also popular items.

Have your say...

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus
Media Week Jobs
Search for more media jobs

Latest

Yahoo hosts exclusive X-Men: Days of Future Past films

Yahoo hosts exclusive X-Men: Days of Future Past films

Yahoo has partnered with film distributor Twentieth Century Fox to create a global content hub on its Yahoo Movies platform for new release 'X-Men: Days of Future Past'.

Share
My Media Week: Stuart Taylor

My Media Week: Stuart Taylor

This week, Stuart Taylor, chief executive, Kinetic UK, is inspired by the new tech coming to market and how wearables and smart cities will impact on OOH.

Share
IPG's UK revenue jumps 21% after Profero acquisition

IPG's UK revenue jumps 21% after Profero acquisition

Interpublic Group (IPG) the owner of Initiative, Lowe and Partners and McCann, saw its UK revenue rise 21 per cent in the first three months of this year, boosted by its acquisition of Profero.

Share

Get news by email