Hearst hires Microsoft's Stephen Edwards for digital role

Hearst Magazines UK has appointed Microsoft ad executive Stephen Edwards to the new role of group digital sales director.

Stephen Edwards: joins Hearst Magazines UK as group digital sales director
Stephen Edwards: joins Hearst Magazines UK as group digital sales director

Edwards is a cross-platform solutions specialist at Microsoft and has more than 10 years' experience in digital sales.

He will play a pivotal senior role at Hearst, in line with the media owner's focus on creating innovative cross-media solutions for advertisers and clients.

Edwards will join the magazine company in May, reporting to the newly appointed group revenue director Max Raven.

He will work across the company's portfolio of 20 magazines, 20 websites, 14 mobile sites and more than 150 apps and digital editions, and will develop cross-platform, integrated digital programmes for advertisers and digital agencies.

Edwards joined Microsoft in 2009 as group account director and rose to lead sales relationships with two of Microsoft's biggest agency partners, Group M and Omnicom.

He was promoted to the cross-platform solutions specialist role last year and worked with emerging platforms such as Xbox Live, Skype and Windows 8. He was also the UK sales lead for Windows 8.

Before joining Microsoft, Edwards held roles at Virgin Radio as a strategic accounts director and Titan Outdoor Advertising as group head of premium and digital formats.

Hearst has made several digital announcements recently, including the appointment of Phebe Hunnicutt, who moved from AOL to take up the role of digital director at Elle magazine.

Have your say...

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus
Media Week Jobs
Search for more media jobs

Latest

Paddy McGuinness joins Bauer Radio for Sunday morning show

Paddy McGuinness joins Bauer Radio for Sunday morning show

Bauer Media has hired Paddy McGuinness, the host of ITV's 'Take Me Out', to present a Sunday show across its radio stations in the North of England and Scotland.

Share
Why Amazon should tread carefully in the wake of its Twitch.tv acquisition

Why Amazon should tread carefully in the wake of its Twitch.tv acquisition

Amazon pipped Google in the battle for Twitch.tv, the live streaming video platform which focuses on gaming-related content. Richard Smith, account director, business planning - intelligence, at Mindshare UK explains, explains why Amazon paid nearly $1bn for the platform.

Share
Media: Why programmatic is an opportunity, not a threat
[Sponsored feature]

Media: Why programmatic is an opportunity, not a threat

Programmatic is ripping up the advertising rule book. However, there's no need for marketers to fear, if you truly understand your brand's audience.

Share

Get news by email