Rani Raad to take commercial lead for CNN International

Rani Raad has been promoted to executive vice-president and chief commercial officer of CNN International, responsible for its ad sales and marketing activities.

Rani Raad: to lead all commercial activities for CNN International
Rani Raad: to lead all commercial activities for CNN International

His appointment follows a strategic decision to directly align all of CNN's international commercial activities into a single operation.

Raad will be responsible for the commercial strategy and vision of CNN International and oversee its advertising sales, content sales, business development, international research and marketing activities.

He will also retain his current responsibilities, managing Turner Broadcasting's operations in Turkey, the Middle East and Africa.

Gerhard Zeiler, president of Turner Broadcasting System International, said: "We are simplifying the organisation and establishing clear responsibilities. Rani is the logical choice for this ambitious challenge, due to his track record leading CNN's global commercial initiatives and his vast international network."

Raad, who has been with Turner Broadcasting for 15 years, said: "Aligning the commercial streams for the world's leading international news brand will help us deliver best-in-class solutions for our partners across all the diverse platforms where CNN has become a valued and ubiquitous presence."

CNN has 45 editorial offices and is available in six languages in more than 200 countries, across all major TV, internet and mobile platforms. It is part of Turner Broadcasting System, a Time Warner company.

Have your say...

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus
Media Week Jobs
Search for more media jobs

Latest

Football stars Ronaldo and Neymar in PokerStars Facebook campaign

Football stars Ronaldo and Neymar in PokerStars Facebook campaign

PokerStars, the online gambling site owned by Rational Group, has launched a Facebook campaign starring Cristiano Ronaldo and Neymar Jr.

Share
Somethin' Else raids Zenith for client role

Somethin' Else raids Zenith for client role

Somethin' Else, the content agency, has appointed the ZenithOptimedia client partner Hannah Lury in the new role of client services director.

Share
How news habits are formed, and why they continue to prosper

How news habits are formed, and why they continue to prosper

Marie Oldham, formerly of Havas and now Fresheyes Consultancy, discusses human behaviour and how Newsworks' Generation News research offers rich findings for any media planner.

Share

Get news by email