Francis launches Flock consultancy

Simon Francis, the former Aegis Media EMEA chief executive, has launched a marketing consultancy called Flock Associates.

Simon Francis: launches Flock Associates
Simon Francis: launches Flock Associates

The shop opens with Diageo as its founding client.

Flock, which aims to help advertisers better-integrate their marketing communication plans and deliver a better return on their marketing investment, won the Diageo account without a pitch. It will work closely with the brand’s marketing innovation team.

The consultancy has also appointed Nick Bell, the director of digital products at News International, and Henriette Kistrup, the senior director of operational excellence at Arla Foods, as non-executive directors and board members. Katarina Nielsen, previously a marketer with Aston Martin, joins Flock as a consultant.

Francis said: "Flock looks o serve multinational and multi-brand advertisers who have complicated marketing plans that they know could be better-integrated."

Have your say...

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus
Media Week Jobs
Search for more media jobs

Latest

8 things I learnt as an IPA ad student

8 things I learnt as an IPA ad student

I recently joined hundreds of young people just starting out in the ad industry and graduating from the Institute of Practitioners in Advertising's Foundation Certificate. Here are some of the top eight things I learnt.

Share
McDonald's marks 40 years with charity ad

McDonald's marks 40 years with charity ad

McDonald's UK is tonight launching the first ad in its 'Here's to What Matters' campaign, focusing on its charity work.

Share
BSkyB secures £4.9bn for Sky Europe deal

BSkyB secures £4.9bn for Sky Europe deal

BSkyB has secured a £4.9 billion deal to takeover Sky Italia and Sky Deutschland, to create Sky Europe.

Share

Get news by email