Guardian and Daily Mirror increase cover prices

The Guardian is upping its cover price by 20p to £1.40, while the Daily Mirror has increased its cover price by 5p to 50p.

Price rise: The Guardian and Daily Mirror announce cover price increases
Price rise: The Guardian and Daily Mirror announce cover price increases

The Guardian's new cover price takes effect in the UK from Saturday (12 January), making it the most expensive quality daily newspaper in the market.

This compares to The Times, priced at £1, The Daily Telegraph, priced at £1.20 and The Independent, £1.20. The Saturday edition of The Guardian will rise in price from £2.10 to £2.30.

In November, the Guardian reported a circulation of 203,592.

The Daily Mirror has upped its cover price by 5p to 50p, making it 10p more expensive than the 40p-priced  Sun in London.

The last time the Daily Mirror increased its cover price was in January 2009, when it upped its price from 40p to 45p.

A spokesman for Trinity Mirror, parent company of the Daily Mirror, said: "This is a fair price for a great newspaper."

In November, the Daily Mirror reported a circulation of 1,044,940.

The cover price rise at The Guardian comes as parent company Guardian News & Media (GNM) seeks to cut £7m from its editorial costs.

The Guardian management is currently in negotiations with staff over proposals to cut 100 editorial jobs. 

But the management is facing the possibility of strike action by its journalists, after an overwhelming majority of the 400 staff voted to call a ballot on industrial action, should the company go ahead with compulsory redundancies.

Have your say...

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus
Media Week Jobs
Search for more media jobs

Latest

ITV's Adam Crozier: 'Work to be done' after losing out to C4 during World Cup

ITV's Adam Crozier: 'Work to be done' after losing out to C4 during World Cup

Adam Crozier, chief executive of ITV, has admitted there is "work to be done" to boost viewers after being outperformed for share of commercial impacts (SOCI) by Channel 4, despite its World Cup coverage last month.

Share
Record entries for Media Week Awards 2014: meet the judges

Record entries for Media Week Awards 2014: meet the judges

This year's Media Week Awards have attracted a record number of 563 entries from the UK's most innovative media companies.

Share
Outdoor grows 6.4% to £258.8m in Q2

Outdoor grows 6.4% to £258.8m in Q2

The UK's outdoor advertising industry returned to growth in the second quarter of 2014, propelled by transport and digital spend, according to new figures from the Outdoor Media Centre today.

Share

Get news by email