Sunday Times to stream live Lance Armstrong scoop outside paywall

News International is to live stream a discussion about Sunday Times writer David Walsh's battle to prove Lance Armstrong was a drug cheat outside of the Sunday Times paywall.

Sunday Times: to drop paywall for discussion on Lance Armstrong revelations
Sunday Times: to drop paywall for discussion on Lance Armstrong revelations

News International will screen the one-off event outside of the paywall, as News International uses the event as a marketing exercise to lure in new paid-for subscribers to the site.

Earlier this year News International took the paywall down during the Queens's Diamond Jubilee.

Walsh will discuss his 13-year fight to prove seven-time Tour de France winner Armstrong used drugs to win the cycling event during a live stream of a Times+ event hosted by The Sunday Times news review editor Alan Hunter.

The event is being live streamed after tickets for the live discussion, which is taking place at 7.45pm on Thursday (13 December), sold out.

Viewers watching the discussion at home will be able to ask Walsh a question via Twitter using the hasthtag #WalshLive.

Armstrong's fall from the grace this year has dominated sports headlines and resulted in Walsh being named British Journalist of the Year and Sports Journalist of the Year at the British Journalism Awards. 

Have your say...

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus
Media Week Jobs
Search for more media jobs

Latest

Lost in translation: when brand taglines don't travel

Lost in translation: when brand taglines don't travel

These might be some of the most memorable brand taglines in English but when they cross oceans, they mean something entirely different. We searched the depths of the internet to find the best, or worst.

Share
Traditional TV viewers predicted to drop as mobile fuels rise in online video

Traditional TV viewers predicted to drop as mobile fuels rise in online video

Linear TV viewing figures are set to drop worldwide for the first time next year, with online video consumption set to rise by 23.3 per cent in 2015, according to a report by ZenithOptimedia.

Share
The 7 deadly sins of brand management - and how to avoid them

The 7 deadly sins of brand management - and how to avoid them

Some of the most valuable assets a firm has are the brands it has developed. Brands create identification, differentiation and value for customers and shareholders alike. By influencing customer choice, creating a loyal and passionate following as well as commanding a premium for their products and services, strong brands can be key to great business performance.

Share

Get news by email