Michaelides and Bednash leave Mindshare Invention

George Michaelides and Graham Bednash, the founders of the communications planning agency Michaelides & Bednash, have stepped down as the joint heads of Mindshare's Invention division. They are exploring "new opportunities" within WPP.

Michaelides (l) and Bednash: exploring 'new opportunities' within WPP
Michaelides (l) and Bednash: exploring 'new opportunities' within WPP

The pair, who joined Mindshare in October 2008 after it acquired M&B for a nominal sum, had also been tasked with key roles on the WPP network’s Unilever account.

The deal to bring M&B to Mindshare was brokered by the network’s chief executive, Nick Emery, and Marco Rimini, the chief executive of the Mindshare Worldwide Central Team. At the time, Emery called Michaelides and Bednash "key to Invention’s future".

Eight M&B staff also transferred as a result of the acquisition.

In a statement, Michaelides and Bednash said: "We’ve had a brilliant experience at Mindshare these last few years. It’s now time to explore new challenges."

Emery said: "George and Graham have made a significant contribution to Mindshare’s thinking and product. We wish them all the best for the future."

Mindshare is awaiting the result of the global Unilever media review. It currently holds both the US and Western Europe accounts.

Have your say...

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus
Media Week Jobs
Search for more media jobs

Latest

Newspapers' website ABCs: March 2015 at a glance

Newspapers' website ABCs: March 2015 at a glance

The Guardian's global website achieved a record month in March, alongside new highs for The Independent, Evening Standard and The Telegraph.

Share
Jazz FM's Richard Wheatly dies aged 69

Jazz FM's Richard Wheatly dies aged 69

Richard Wheatly, the Jazz FM chairman who died last week, was a "maverick" driven by an "entrepreneurial passion and a deep love of jazz".

Share
Vice partners with Mind for 'empowering' mental health guide

Vice partners with Mind for 'empowering' mental health guide

Vice has partnered with the charity Mind to launch The Vice Guide to Mental Health.

Share

Get news by email