MEC has appointed John Clarvis, the agency's data innovation director, to the newly-created role of creative technologist.
Breakfast Briefing: Unilever coal pledge, BBC Three online-only, Dulux launches interior design business
Welcome to Marketing's morning briefing, a daily shot of news and a recap of the best longer reads and videos. In today's news, BBC Trust approves BBC Three's online-only move, Unilever pledges to be "carbon positive" by 2030 and Dulux launches online interior design business.
The critical imbalance now in the digital ad economy has created a scenario wherein the value of context and environment is in danger, says the chief executive of Maxus UK.