Foreign football joins YouTube in partner deal

LoveFootball, a new foreign football league highlights channel launched on YouTube by international sports media rights agency MP & Silva, has attracted 8,000 video views.

LoveFootball: new channel offers foreign football league highlights on YouTube
LoveFootball: new channel offers foreign football league highlights on YouTube

LoveFootball, which was officially launched yesterday (28 August), offers different highlights packages in different territories via a platform managed by video distribution specialist Rightster.

UK-based YouTube viewers can see highlights from Italy's Serie A, France's Ligue 1 and America's Major League Soccer, but not English football.

However, Asia-based viewers will be able to see English Championship, FA Cup and Capital One Cup highlights. FA Cup highlights will also be available in Germany, Italy, Turkey, Belgium, Portugal, Austria and Switzerland.

The deal comes three weeks after the Scottish Premier League launched a highlights channel on YouTube, which has had 172,000 video views.

The splofficial channel has 3,944 subscribers – people who have bookmarked the channel rather than paid for it – while LoveFootball has 970.

Manchester City FC's channel, which launched on YouTube in 2009, has racked up 42 million video views and has 56,299 subscribers.

YouTube's channel partner programme gives rights owners a majority share of revenues from advertising sold against their content by YouTube.

Have your say...

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus
Media Week Jobs
Search for more media jobs

Latest

Gravity Road: new Bombay Sapphire Imagination Series 'exceeds' our 2013 Bafta win

Gravity Road: new Bombay Sapphire Imagination Series 'exceeds' our 2013 Bafta win

Bombay Sapphire has launched the second year of its 'Imagination Series' of five sponsored short films, after one from last year's series won a Bafta for Gravity Road in January.

Share
Outdoor Campaign of the Month: Just Eat
[Sponsored feature]
Share
Bauer launches daily football stats email The Equaliser

Bauer launches daily football stats email The Equaliser

Bauer Media has launched The Equaliser, a football-based daily email combining sports statistics and analysis, targeting desktop and mobile users.

Share

Get news by email