Microsoft targets ebook market with £185m Barnes & Noble investment

Microsoft has stepped up its rivalry with Apple and Amazon with a $300m (£185m) investment in a new subsidiary of bookseller Barnes and Noble's digital reader business.

Barnes & Noble: Nook e-reader
Barnes & Noble: Nook e-reader

The deal will involve Microsoft taking a 17.6% stake in the subsidiary and rolling out the "Nook" ebook platform, based on Barnes & Noble's service, across its operating system Windows 8.

Windows 8 is expected to launch in the autumn and will be available across a wider range of tablet devices and Microsoft attempts to muscle in on the Apple's market share.

Nook has not yet reached the UK. The deal could help the bookseller expand the product and brand to international markets.

Last year Amazon, whose digital reader Kindle has enjoyed strong sales over the years, launched its first tablet device Kindle Fire, designed for reading content. It is yet to be launched in the UK however.

In January Apple stepped up its digital publishing play, launching interactive textbooks for its iPad devices and an iBooks Author app.

Follow Sarah Shearman on Twitter @Shearmans

Have your say...

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus
Media Week Jobs
Search for more media jobs

Latest

Channel 4 expands interactive ads to mobile

Channel 4 expands interactive ads to mobile

Channel 4 has expanded its interactive ad formats to tablet and mobile devices.

Share
Media business rankings

Media business rankings

31 October: Havas Media wins Telefónica account.

Share
All eyes on the next billion smartphones

All eyes on the next billion smartphones

Big news from the Ig Nobel Prizes this year as one winner explains why banana skins are slippery.

Share

Get news by email