DCM hires Joe Evea as business development director

Cinema sales house DCM has bolstered its sales and marketing team with the appointment of Joe Evea to the newly created role of business development director.

Joe Evea: joins DCM as business development director
Joe Evea: joins DCM as business development director

Evea is currently head of creative and business development at Bauer Media, where he has worked for eight years.

The appointment marks the beginning of a new strategic direction for DCM, which is looking to offer advertisers more dynamic opportunities across multiple platforms.

Evea, who joins DCM on 12 March, will have responsibility for establishing multiplatform creative solutions, developing partnerships with digital and analogue media owners, and building relationships directly with clients.

He will report to managing director Simon Rees and will be working closely with DCM sales director Jeremy Playle, in addition to the sales, marketing and research teams.

Rees said: "Joe will be a real asset to DCM as we move into an exciting new era for cinema advertising. He brings with him a wealth of experience and a great understanding of how to forge strong strategic partnerships – it's a great coup for DCM."

Evea added that the wealth of opportunities created by cinema embracing the medium of digital technology, would "provide clients with new and interactive ways to reach their consumers."

Have your say...

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus
Media Week Jobs
Search for more media jobs

Latest

ASA issues stricter guidelines for broadband ads

ASA issues stricter guidelines for broadband ads

The ad watchdog has released stricter guidelines for broadband ads featuring prices to avoid misleading customers.

Share
Posterscope aims to bolster digital offering with acquisition of Liveposter

Posterscope aims to bolster digital offering with acquisition of Liveposter

Posterscope, the Dentsu Aegis out-of-home specialist, has bought Liveposter, an out-of-home platform which enables digital campaigns to run across multiple networks and media owners.

Share
Adblock Plus maker and Pirate Bay founder launch publisher payment service

Adblock Plus maker and Pirate Bay founder launch publisher payment service

Eyeo, the maker of Adblock Plus, has partnered with Flattr to launch a product enabling online readers to make small payments to publishers producing content.

Share

Get news by email