Mindshare appoints Adams to bolster digital offering

Mindshare aims to boost its digital output with the recruitment of Nick Adams, who is returning to the WPP-owned agency after three years at rival Aegis.

Nick Adams: returns to Mindshare as head of digital development
Nick Adams: returns to Mindshare as head of digital development

Adams is joining Mindshare in the new role of head of digital development, working in its London office.

He will work alongside Mindshare's digital executives, as the agency bids to strengthen its offering with existing clients and new business.

Part of Adam's remit will be to build new digital teams to exploit emerging opportunities in gaming, mobile digital outdoor and location-based media.

Adams joined Aegis in 2009 as digital planning director, working on the Adidas and Nokia accounts. He then worked as integrated planning director, working on adidas, ASOS and Swatch.

Prior to his time at Aegis, Adams was at Mindshare for the three years, holding the role of business director and working with clients including Nike, ITV and News International.

Adams will report to Mark Creighton, Mindshare chief operating officer.

Follow John Reynolds on Twitter @johnreynolds10

Have your say...

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus
Media Week Jobs
Search for more media jobs

Latest

The end of digital doom-mongering is nigh... or is it?

The end of digital doom-mongering is nigh... or is it?

Digital prophets calling the doom of the old world are well past their sell-by date, says Mark Barber, planning director at the Radio Advertising Bureau.

Share
Mindshare's huddle: next generation technology and powering dreams

Mindshare's huddle: next generation technology and powering dreams

It's hard not to get caught up in the sheer 'wow' factor of Mindshare's annual huddle day, says Immediate Media's Toby Hicks.

Share
In pictures: Campaign Media Awards 2014

In pictures: Campaign Media Awards 2014

More than 550 leaders from media agencies, media owners and advertisers celebrated creativity in the media business at the Campaign Media Awards, held at the London Hilton on Wednesday 19 October.

Share

Get news by email