Channel 5 and MPG embroiled in trading dispute

Channel 5 is locked in a trading dispute with the Havas Media agency MPG Media Contacts.

Bampton: standoff
Bampton: standoff

The standoff means that advertising from MPG clients, which include Nationwide, Hyundai/Kia and EDF Energy, is not currently running on the broadcaster's channels.

Discussions between Channel 5, which is owned by Richard Desmond's Northern & Shell, and MPG are said to be ongoing. However, sources said that advertising from MPG clients is unlikely to return to the broadcaster's channels until March at least.

The sources suggest MPG and Channel 5, which is represented by its sales director, Nick Bampton, were unable to come to an agreement during the autumn trading season.

Otherwise, the 2012 deal season appears to have been relatively smooth with the remaining agency groups trading with the major four TV sales houses.

Sources close to Sky Media, Channel 4 and ITV each said they were satisfied with the terms of the deals they reached with media agencies.

The 2011 deal season was also notable for a lack of disputes, but a squeeze on margins at the start of 2010 led to ads from FMCG giants such as Unilever and Reckitt Benckiser being pulled from some broadcasters.

Channel 5 also experienced issues with Aegis Media in 2010 that resulted in a standoff for the first half of the year.

MPG and Channel 5 declined to comment.

Have your say...

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus
Media Week Jobs
Search for more media jobs

Latest

Channel 4 expands interactive ads to mobile

Channel 4 expands interactive ads to mobile

Channel 4 has expanded its interactive ad formats to tablet and mobile devices.

Share
Media business rankings

Media business rankings

31 October: Havas Media wins Telefónica account.

Share
All eyes on the next billion smartphones

All eyes on the next billion smartphones

Big news from the Ig Nobel Prizes this year as one winner explains why banana skins are slippery.

Share

Get news by email