International Herald Tribune introduces paid-for app subscription

The International Herald Tribune (IHT) has introduced a paid-for digital subscription for access to its Phone and iPad apps.

International Herald Tribune: introduces digital subscriptions
International Herald Tribune: introduces digital subscriptions

The IHT apps for the Apple iPhone or iPad provide news from the papers bureaux in Paris, Hong Kong and New York and include 19 sections, including international news, business, culture, sports and opinion, video, 'The Day in Pictures', and weather.

The iPad app for the IHT, the international version of The New York Times, also includes a six-day archive of the cartoons from the print edition and Business Navigator, a new section of advice and tips for business travellers to places such as Shanghai and Hong Kong.

Since the end of March NYTimes.com readers have been asked to subscribe to access more than 20 articles every month. Four weeks access to NYTimes.com costs $15.

From today it will cost $25 for four weeks full access to IHT apps for the iPad and iPhone and NYTimes.com, while access to the iPhone app and NYTimes.com or the IHT app for iPad costs $15 every four weeks.

Stephen Dunbar-Johnson, publisher of the IHT, said: "The IHT and The New York Times have a long and proud history of producing exceptional journalism that is worth paying for.

"Given the success of The New York Times digital subscription plan and the popularity of IHT subscriptions on e-readers, it was a straightforward decision for us to follow suit and create paid packages for our apps.

"Our readers are highly mobile and now they can engage with our content in an elegant, convenient format whenever they want and wherever they are in the world."

The IHT apps launched in October 2010.

Follow @MaisieMcCabe on Twitter

Have your say...

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus
Media Week Jobs
Search for more media jobs

Latest

The New Day: Trinity Mirror bosses should feel ashamed at paper's failure

The New Day: Trinity Mirror bosses should feel ashamed at paper's failure

The New Day's closure shows that readers and advertisers won't pay for dross in print, which remains an engaging medium, says Campaign's head of media.

Share
For the sake of the work, iron out those differences

For the sake of the work, iron out those differences

No apologies for adding to the noise around ISBA's salvo in media agencies' direction last week, with clients concerned that they can't trust agencies on issues like "click fraud, viewability, verification and brand safety".

Share
Things we like: Harvey Nicks' Vogue 100 ad

Things we like: Harvey Nicks' Vogue 100 ad

It's hard to imagine that advertising might steal some of the attention from editorial in the 100th-anniversary edition of Vogue, starring the Duchess of Cambridge in her first cover shoot, but Harvey Nichols did just that by enlisting a 100-year-old model.

Share

Get news by email