PPA appoints James Papworth as marketing director

The Professional Publishers Association (PPA), the body for UK magazine publishers, has appointed former IPC leader James Papworth as its first marketing director in three years.

PPA appoints James Papworth as marketing director
PPA appoints James Papworth as marketing director

Papworth joins the PPA next week (26 September) and will be tasked with promoting magazines to media agencies and advertisers.

The former IPC man, who for the last year has been with Specific Media, will hope to reignite the PPA Marketing brand which has not had a full-time leader since the controversial redundancy of Phil Cutts in September 2008

He will be supported by the PPA Marketing Board's chairman, Matt Teeman, director of advertising sales at BBC Magazines. 

A well-known advocate of magazines for the past 15 years, at IPC Media, Papworth established the prestigious Magazine Planning and Effectiveness Awards programme and was an active member of PPA's marketing groups.

Barry McIlheney, chief executive of the PPA, said: "Bringing James on board is an important step for the PPA and I look forward to working with him and Matt Teeman and the Board to drive PPA Marketing to the next stage."

Prior to joining IPC, Papworth held several senior media planning and buying roles including group media director for Waitrose at Banks Hoggins O'Shea; media nanager for Ford and The Samaritans at Ogilvy & Mather; and planner/buyer for Nissan and Burtons at Carat.

Papworth began his career as Media Auditor in Carat-owned agency YMG.

Have your say...

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus
Media Week Jobs
Search for more media jobs

Latest

Watch the first YouTube clip, nine years on

Watch the first YouTube clip, nine years on

This week marks the ninth anniversary of the first clip uploaded on YouTube, a 19-second video of YouTube co-founder Jawed Karim at the San Diego Zoo.

Share
Yahoo hosts exclusive X-Men: Days of Future Past films

Yahoo hosts exclusive X-Men: Days of Future Past films

Yahoo has partnered with film distributor Twentieth Century Fox to create a global content hub on its Yahoo Movies platform for new release 'X-Men: Days of Future Past'.

Share
My Media Week: Stuart Taylor

My Media Week: Stuart Taylor

This week, Stuart Taylor, chief executive, Kinetic UK, is inspired by the new tech coming to market and how wearables and smart cities will impact on OOH.

Share

Get news by email