Lastminute.com offers "5 star London hotels from £99" with ads in The Times targeting travellers looking for luxury.
British Airways has a similar strategy advertising a "luxury sale" in The Independent. While EasyJet takes a swipe at competitors, promising flexible flight dates will impress more than a "hot towel" in the Daily Telegraph.
The Sun promotes four reader offers on its cover today including free bowling, £5 off at Tesco, £5 off at Matalan and a £6 Royal Ascot bet at Ladbrokes.
The Daily Mirror meanwhile offers a free bet at William Hill worth £2 ahead of Royal Ascot, which starts today.
Channel 4 promotes a special programme investigating war crimes in Sri Lanka with a full page in The Times, the Daily Mail, The Independent and The Daily Telegraph.
The National Lottery advertises tonight’s Euro Millions draw in The Sun, The Daily Mail and The Daily Mirror.
Colgate advertises its ‘sensitive pro-relief’ in The Times, promising "long lasting protection.
Finally Asda promotes in season fruit and vegetable offers in The Sun and The Daily Mail.