The British Red Cross runs ads in The Times calling for funds to help people in Libya as the civil war in the country intensifies.
Mental health charity, Combat Stress takes out an ad in the Daily Mirror and The Sun, which offers help to soldiers struggling to cope with their experiences after returning from the front line.
The Soldiers’ Charity advertises its Big Curry event, which asks readers of The Times to support serving British soldiers.
Christian Aid takes out a double-page spread in The Guardian, explaining why children end up in poverty.
An unfortunate oversight in The Metro sees a 10-page focus on the devastation in Japan flanked with a block booking of ads for Japanese animated series Pokémon. The ads read "over 150 new Pokémon have arrived in the UK", picturing humorous characters around London.
The London Organising Committee of the Olympic Games and Paralympic Games (Locog) takes out four pages in the Financial Times to promote what's to come in 2012.
Omega meanwhile, takes out a full page in The Times and The Daily Telegraph to assert its watches as the "official timekeepers of 25 Olympic games". The brand is a partner of the games and uses an iconic image from the 1948 games in its ad.
Eurostar takes out an unusually shaped ad in The Times to describe a journey from London to the south of France, while Travelodge advertises "egg-cellent" deals for Easter in The Sun.
Boeing takes out a page in The Times to promote its work to develop systems that monitor the "health" of its aircraft.