Miniclip to move ad sales to SunChaser

Casual games website Miniclip is to move its UK advertising sales account from Microsoft to online sales house SunChaser after a pitch.

Miniclip: to move its ad account to SunChaser in February
Miniclip: to move its ad account to SunChaser in February
Miniclip.com has 3.2 million UK unique users according to ComScore and is ranked first on Google for the search term "games".

SunChaser will take over the account on 1 February, adding Miniclip to the two other publishers it represents, The Student Room and Justin.tv.

The sales house launched in the summer with a stated aim of representing no more than five publishers at a time.

Pieter Kooyman, director of advertising at Miniclip, said: "The team at SunChaser impressed us with their passion for our business and their idea for the evolution of our ad products.

"We'll be supporting their team with fantastic new opportunities, in-depth research, and continued investment in the site."

Have your say...

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus
Media Week Jobs
Search for more media jobs

Latest

The Thinkbox TV Planning Awards - video
[Sponsored feature]

The Thinkbox TV Planning Awards - video

Watch the video from the Thinkbox TV Planning Awards, held in association with Campaign and Media Week, where PHD and Drum stole the show.

Share
Facebook confirms 'monetisation test' for media contributors

Facebook confirms 'monetisation test' for media contributors

Facebook has confirmed plans to offer video contributors a share of advertising revenues generated around posts, in a move that will increase competition with Google's YouTube.

Share
Wimbledon online game makes data entry fun

Wimbledon online game makes data entry fun

#MakeTheTeam by OgilvyOne UK gives tennis fans a glimpse of life as an IBM data capturer.

Share

Get news by email