Paper Round (16 September) - Which clients are advertising in the national press?

The Times includes a 16-page souvenir pull-out to welcome the Pope to Britain today while clothes and books are the focus of several campaigns across the national press.

  • The-Independent.jpg


  • The-Daily-Telegraph.jpg


  • Daily-Mail.jpg


  • the-Guardian.jpg


  • Daily-Star.jpg


  • Daily-Express.jpg


  • The-Times.jpg


  • Daily-Mirror.jpg



Asda’s George clothing brand takes out an ad in The Sun highlighting 25% off ‘jeans and jeggings’ while Tesco is offering £5 off its clothing range and a third off ladies boots.

The Daily Mail has teamed up with Debenhams to offer 20% off while M&S takes out an ad with the paper, featuring its latest brand ambassador Dannii Minogue.

Sainsbury’s meanwhile is offering hal- price hardback books while Waterstone’s also goes in with a half-price offer. Both highlight Stephen Fry’s latest biographical release.

McDonalds uses the strapline "we don’t know how to write a No.1 best seller, but we do know how to make a brilliant burger" in a press ad across the tabloids, while over in the US the fast food giant is responding to a campaign from a health lobby firm which plays on its ‘I’m loving it’ tagline to raise awareness of obesity related diseases.

Charity Kids Company takes out a cryptic ad in The Independent and The Sun showing colourful name tags including on for Helen Mirren and Richard Branson. The ad then simply says 'Search: Kids’ Peace of Mind'.

Meanwhile Holiday Inn tells readers to "stay picky" with an ad in The Independent promoting a choice of pillows for guests.

Have your say...

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus
Media Week Jobs
Search for more media jobs


Watch the first YouTube clip, nine years on

Watch the first YouTube clip, nine years on

This week marks the ninth anniversary of the first clip uploaded on YouTube, a 19-second video of YouTube co-founder Jawed Karim at the San Diego Zoo.

Yahoo hosts exclusive X-Men: Days of Future Past films

Yahoo hosts exclusive X-Men: Days of Future Past films

Yahoo has partnered with film distributor Twentieth Century Fox to create a global content hub on its Yahoo Movies platform for new release 'X-Men: Days of Future Past'.

My Media Week: Stuart Taylor

My Media Week: Stuart Taylor

This week, Stuart Taylor, chief executive, Kinetic UK, is inspired by the new tech coming to market and how wearables and smart cities will impact on OOH.


Get news by email