Paper Round (3 August) - Which brands are advertising in the national press?

Charity appeals sweep the nationals as the aftermath of the floods in Pakistan threaten millions of lives.

  • The-Sun.jpg

    The-Sun.jpg

  • Daily-Express.jpg

    Daily-Express.jpg

  • Daily-Mail.jpg

    Daily-Mail.jpg

  • Daily-Mirror.jpg

    Daily-Mirror.jpg

  • The-Daily-Telegraph.jpg

    The-Daily-Telegraph.jpg

  • The-Times.jpg

    The-Times.jpg

  • Daily-Star.jpg

    Daily-Star.jpg

  • The-Guardian.jpg

    The-Guardian.jpg

  • The-Independent.jpg

    The-Independent.jpg

of

British Red Cross, Unicef and Oxfam launch separate appeals to help those left homeless and threatened by disease after the floods in Pakistan, which have been called the worst for 80 years. Several ads call for donations in campaigns designed to raise awareness of the disaster.

Meanwhile, Dogs Trust runs a half-page ad in The Guardian, alongside editorial coverage across the nationals calling for more to be done to prevent the rising numbers of dogs being abandoned and destroyed. The coverage comes in response to a documentary featuring Battersea Dogs Home, aired last night on BBC1's Panorama.

Dog food brand Bakers is also targeting dog owners, advertising its "meaty meals" with a campaign showing dogs breaking into a factory to retrieve boxes of the food.

American Express takes out a full-page ad in The Daily Telegraph promoting pre-sale tickets for gigs including the forthcoming Guns N' Roses European tour.

Primelocation.com promotes its iPad app to house-hunters, with a full-page ad in the Daily Mail using images from its recent campaign that ran across women’s glossy magazines.

The Daily Mail reminds readers "it's not too late to win our £320,000 cottage", while the Daily Mirror includes a four-page pull-out to promote its "camping for 95p" offer and The Sun reprises its similar promotion on its front page.

Have your say...

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus
Media Week Jobs
Search for more media jobs

Latest

Share
Bauer launches daily football stats email The Equaliser

Bauer launches daily football stats email The Equaliser

Bauer Media has launched The Equaliser, a football-based daily email combining sports statistics and analysis, targeting desktop and mobile users.

Share
Mediacom takes over first ad break in ITV's Good Morning Britain

Mediacom takes over first ad break in ITV's Good Morning Britain

Mediacom has struck a deal with ITV to fill the first ad break of the channel's new breakfast show, 'Good Morning Britain', with spots for its clients.

Share

Get news by email