Digital surge drives UK advertising's fastest growth for four years

Digital surge drives UK advertising's fastest growth for four years

UK advertising spend grew last year at its highest rate since 2010 and is forecast to exceed £20 billion next year, according to a report released today.

Share
AOL appoints Alex Macnamara to lead multiagency sales

AOL appoints Alex Macnamara to lead multiagency sales

AOL has hired Alex Macnamara, the managing director of Tremor Video, for its newly created role of head of multiagency sales in London.

Share
European free-to-air commercial TV adspend in decline

European free-to-air commercial TV adspend in decline

Free-to-air commercial TV in Europe is experiencing a decline in adspend with fewer young people tuning in and greater competition from Pay TV broadcasters, according to Enders Analysis.

Share
Trebor launches first TV ad in a decade

Trebor launches first TV ad in a decade

Trebor's new TV ad, its first in more than a decade, explains why choosing between the brand's soft and extra strong mints is a matter of family honour.

Share
Britain's Got Talent audience tops launch night

Britain's Got Talent audience tops launch night

Britain's Got Talent boasted even higher ratings on Saturday than its launch the week before, with 11.7 million viewers watching during its peak.

Share
Johnny Hardstaff moves to Academy

Johnny Hardstaff moves to Academy

Johnny Hardstaff, a director at Ridley Scott Associates who last year made ads for Kenco and The Royal Marines, is moving to Academy.

Share
NUJ slams Richard Desmond's 'sick-making' £1.3m donation to Ukip

NUJ slams Richard Desmond's 'sick-making' £1.3m donation to Ukip

The decision by the Daily Express owner, Richard Desmond, to donate £1.3 million to Nigel Farage's UK Independence Party has been slammed as "sick-making" by the National Union of Journalists (NUJ).

Share
ZenithOptimedia's chief Grant Millar to chair Media360

ZenithOptimedia's chief Grant Millar to chair Media360

Grant Millar, the chief executive of ZenithOptimeda, will chair this year's Media360 on 4 and 5 June, the annual gathering for clients and media practitioners.

Share
Fold7 splits with Gocompare.com amid talk of Gio Compario's return

Fold7 splits with Gocompare.com amid talk of Gio Compario's return

Fold7 is splitting with Gocompare.com as the insurance-comparison site mulls bringing back its opera-singing mascot, Gio Compario.

Share
Ronseal claims to ditch 'does exactly what it says on the tin' strapline

Ronseal claims to ditch 'does exactly what it says on the tin' strapline

Ronseal claims to abandon its enduring "does exactly what it says on the tin" logo for the sake of correctness in its latest campaign.

Share
Kathmandu to sponsor Discovery Networks adventure shows

Kathmandu to sponsor Discovery Networks adventure shows

Kathmandu, the outdoor clothing and camping retailer, is sponsoring adventure shows on the Discovery Channel, Quest, and DMAX.

Share
Microsoft named as Bloomberg ad partner at airport Hub

Microsoft named as Bloomberg ad partner at airport Hub

Bloomberg Media today announced Microsoft as its advertising partner for the Bloomberg Hub, its news and data installation at London City Airport.

Share
Last Action Hero Standing: The Campaign Poll

Last Action Hero Standing: The Campaign Poll

Arnold Schwarzenegger and Sylvester Stallone's rivalry spans decades but has mellowed as the stars have aged. Campaign attempted to reignite the conflict by pitting the pair's recent UK ads against each other.

Share
Dove's 'faux-inspirational' campaign renders the brand insincere and irrelevant

Dove's 'faux-inspirational' campaign renders the brand insincere and irrelevant

Brands continue to persist in reducing women to the sum of their appearance and Dove's latest Choose Beautiful campaign is no different, argues Tom Ellis-Jones, business director at Zak Media Group.

Share
Spike UK beats Sky Living with 89,000 average viewers on launch night

Spike UK beats Sky Living with 89,000 average viewers on launch night

Spike UK, the new Viacom channel, launched last night and attracted an average of 89,000 viewers - a 0.67 per cent share of the overall audience.

Share
Media Week Jobs
Search for more media jobs

Job of the Week

Sponsored by Discovery Networks
Media Weedk
Tell us your thoughts @MediaWeek

MediaWeek subscripton button