Evian has launched the second stage of its popular global 'Amazing Baby & Me 2' activity, which features the mini Spider-Man character solving people's dilemmas on Twitter in a campaign run through We Are Social.
Glasgow 2014 is offering a £30,000 prize to whoever in the business community comes up with the best digital idea to engage consumers during and after this summer's Commonwealth Games.
Google's shares dropped 5% despite the company raking in revenues of $15.4bn for the first quarter, after analysts were disappointed by the pace of the company's transition in an industry increasingly dominated by mobile ads.
Steven Sharp, the former marketing director of Marks & Spencer, is working as a consultant for WPP, which now holds both the creative and media accounts for the retailer.
Walter Campbell, a creative director at TBWA\London, co-wrote Under The Skin with Jonathan Glazer (who also directed it). The two had worked together before, including on Guinness 'surfer'. The film is based on a cult novel by Michel Faber and stars Scarlett Johansson as an alien who preys on men in Scotland. Campbell tells Campaign about the movie's creative process.
On 17 March at 7.53am, the Los Angeles Times ran a story on its website about an earthquake striking near the city: "A shallow magnitude 2.7 earthquake aftershock was reported Monday morning four miles from Westwood, according to the US Geological Survey. The temblor occurred at 7.23am Pacific time at a depth of 4.3 miles."
18 April 2014: MEC enters the league at number one after winning BGL Group.
Things we like this week include Mad Men, the IAB and the Media Week Awards 2014 co-chairs.
Increases in client spend on traditional media channels have outstripped that on digital for the first time in three years, according to the latest IPA Bellwether Report.
Metro, the free newspaper, has formed an in-house creative agency called Story to meet increasing demands around content marketing.
Google has released research on UK YouTube users for the first time.
Virgin Media, L'Oreal, Homebase and Shell are just some of the brands gearing up to attend at Brand Republic Group's 11th annual Media360 conference next month.
This week, Paul Mead, founder and managing director of VCCP Media, searches for a head of strategy and innovation, presents to News UK and wonders if he's the last person alive not to have finished 'Breaking Bad' yet.
Sky has started to trial its #WatchOnSky tool on Twitter, which lets customers watch or record TV programmes by simply clicking icons contained within a tweet.
Pizza Hut is the best brand at building and maintaining social media relationships with the UK's youth, followed by high-street bakery chain Greggs, according to social media agency Headstream.
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