The Financial Times has launched its FT Global Commercial Academy (GCA) today, a learning and development programme for staff ahead of its move into a single-edition, global print product in the second quarter of 2014.
Harrods will target a youth audience for the first time in its history with brand activity that will kick off with the headline sponsorship of this month's Vogue Festival.
ESTV's upcoming London Live has joined television's marketing body Thinkbox ahead of its launch on 31 March.
Twitter has been an albatross around the neck of South by Southwest Interactive, according to the festival's director, Hugh Forrest.
If you're not at South by Southwest and you've had trouble keeping up through social media, Campaign recaps and distils the weekend in tweets.
Julian Assange claimed that all citizens are now "part of the what we traditionally call the state, whether we like it or not, and we have no choice," at SXSW interactive today.
The average cost of advertising on Twitter continues to fall as the number of ads it carries increases, with rates down 18% in the last quarter and 67% for the whole of 2013, according to figures compiled from its annual report.
Condé Nast's Vogue has launched a three minute creative campaign of models across Storm's iconic One Piccadilly site today, to promote its April issue.
Janine Gibson, the launch editor of Guardian US, is returning to the UK this summer to become deputy editor of The Guardian and editor-in-chief of theguardian.com.
TV advertising revenue in the UK increased 3.5 per cent in 2013, reaching a record high of £4.63 billion, according to Thinkbox figures provided by UK commercial TV broadcasters.
Pepsi Max has bested rival Coca-Cola with a follow up to their hidden-camera "test drive" viral from 2013.
Facebook research has found that 42 per cent of adults start activities on one device and finish on another, suggesting device-switching has become mainstream among adults in the UK.
In my experience of management, the more senior alpha males become in an agency, the more they are attracted to making decisions based on gut instinct.
I've always thought that the best advertising people are those who are a bit suspicious of it. That may well be true of other professions. A degree of distance, a measure of not-drinking-the-Kool-Aid, might help you be good at your job. That's certainly true of Tom Ewing of Brainjuicer.
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