Tech viewpoint on multichannel content

Tech viewpoint on multichannel content

Video content is the undisputed jewel in the digital advertising crown. As an online engagement tool, it is in exponential growth, no doubt fuelling, at least in part, yet another revision upwards of online spend in the latest IPA Bellwether Report.

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Global viewpoint from Hong Kong

Global viewpoint from Hong Kong

In the 17 years since the handover, Hong Kong has defied almost every prediction of its demise. It is a hub city in a region wrongly relegated to secondary status when it comes to creativity. But Asia is now exacting revenge through innovation in social media.

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You're not normal, nor is the person you sit next to - and as for your boss...

You're not normal, nor is the person you sit next to - and as for your boss...

You're not normal. It's something that is all too easy to forget - I do it myself on a regular basis. In a step-change from drinking and dining with media's finest, I was out with the "dads from school" last week.

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Is 'real time' a game-changer  for brands?

Is 'real time' a game-changer for brands?

Should advertisers dive head first into opportunities around tailored, real-time communications, Arif Durrani asks.

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Quality content moves top of brands' agendas

Quality content moves top of brands' agendas

Last week, the IAB hosted its first-ever content marketing conference. Clare O'Brien reports on the event's highlights.

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ITV buoyant after surge in profits

ITV buoyant after surge in profits

ITV has said that it expects to outperform the market across the year as a whole, despite its total share of viewing declining by 5 per cent in the first half of the year.

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Media business rankings

Media business rankings

1 August: The7stars breaks into the top five after winning 2 Sisters Food Group.

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Things we like: Snow damning Gaza killings
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Jerry Wright explains the changes to regional newspaper figures

Jerry Wright explains the changes to regional newspaper figures

How did the recent changes to ABC's Regional Publication reporting come about and why were they introduced? ABC's chief executive Jerry Wright explains.

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Manning Gottlieb OMD lands HMRC account

Manning Gottlieb OMD lands HMRC account

HM Revenue & Customs has appointed Manning Gottlieb OMD to handle its media planning and communications channel strategy.

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My Media Week: Jon Slade

My Media Week: Jon Slade

This week, Jon Slade, commercial director, global digital advertising and insight, Financial Times, readies the FT's new attention-based CPM alternative - engaged time.

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Why 2014 won't be the year of mobile advertising

Why 2014 won't be the year of mobile advertising

It's been the year of mobile every year since 2008, but recent reports suggest we've finally made it.

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Forest slams ASA decision on DoH smoking ad claims

Forest slams ASA decision on DoH smoking ad claims

Smoking rights campaign group Forest has clashed with the Advertising Standards Authority and the Department of Health over claims in a television ad that smoking can cause "mutations" in the body.

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Lori Cunningham out in Telegraph reshuffle

Lori Cunningham out in Telegraph reshuffle

Lori Cunningham, director of digital revenues at Telegraph Media Group, is believed to be another high-profile departure at the publisher.

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Maxus confirmed as world's fastest growing media agency

Maxus confirmed as world's fastest growing media agency

Maxus is the world's fastest growing media agency network over the last five years, while sibling MediaCom continues to be the biggest followed by Carat, according to agency evaluators Recma.

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